Everyone is in the business of customer satisfaction. Who are your customers and how are they doing?

The purpose of a business is to create and keep a customer.  All business activities must be focused on this central theme.

You keep customers by delivering on your promises, fulfilling your commitments and continually investing in the quality of your relationships.

If your job is customer satisfaction, your real job title is Problem-Solver.

Offer your customers a long-term relationship, then do everything possible to build and maintain it.

Express your admiration for the traits, possessions or accomplishments of your customer. Little things mean a lot.